Hunan Xiyingmen Furniture Square suddenly closed down for suspected fraud

Yiyang Xiyingmen merchants are excited to call for social support

A number of netizens posted in the Yiyang section of the Hunan local forum Red Net that the Yiyang Xiyingmen contract has not renewed the contract with the merchants after the expiration of the contract and promised to renew the contract as soon as possible and promised to renew the contract as soon as possible. After three months, it was suddenly announced that it would be closed. The matter is not mentioned. Caused more than 60 merchants to lose tens of millions! At the same time, netizens know about consulting legal experts in Baidu and apply for legal aid.

Hunan Xiyingmen Furniture Square suddenly closed down for suspected fraud

The netizen named "Jiangnan Wanli" once posted in the Rednet Forum that Yiyang Xiyingmen Furniture Plaza was suspected of false propaganda and fraudulent practice when it was inviting investment. And raised four questions:

1. Propaganda has bought all the property rights of the shops on the 1st to 5th floors of the Silver Modern City, rather than lease operations. The intention is to deceive the merchants who do not know the truth.

2. Knowing that the lease contract with Silver Modern City expired in October 2013, but it is still in the investment at the end of July 2013. The decoration period of the merchant will be 2 months. After the renovation of several hundred thousand yuan, After a hundred thousand goods enter the market, they can only operate for a few months? For the vested interests of a little rent, and the millions of hard-earned money of the merchants?

3. In the 2013 National Day, the merchants who held the golden egg event and did not pay the rent did not participate in the name, and all the rents were collected and evacuated.

4. The behavior of Xiyingmen Furniture Plaza in Yiyang is so, in other cities in the country?

Hunan Yiyang Xiyingmen opened on December 18th, 2010. The mall is located at Yiyang Avenue, the first main road of Yiyang City, and the intersection of Kangfu Road and Cross Road, Fanhua Commercial Street. The total commercial area is 26,000 square meters, which is the largest in Yiyang City. The collection of boutique display sales, multi-functional business office, convenient transit storage and other furniture chain stores. According to Yiyang Xiyingmen merchants, as early as the first anniversary of the opening of Yiyangmen in December 2011, the merchants were dissatisfied with the increase in rents, and they once closed the store and later the merchants demanded a rent reduction. The mall will continue to operate.

Well-known brands have deep sympathy for merchants’ damage

In response to the sudden suspension of business in Yiyang Xiyingmen, the reporters visited the representatives of well-known enterprises to listen to their views on the matter:

“The furniture industry is a special industry. The decoration cost of furniture stores is very high. The domestic goods in the store are relatively high in price. The overall investment cost is at least 50,000 yuan and 600,000 yuan. There are large investments of one million. More than two million. The cost of investment in furniture merchants is very large; and when the end of the year is when the home business is smashing goods, a large number of furniture products will be in the store, Yiyang Xiyingmen suddenly announced the closure, these businesses are Before the new business site was quickly found, the samples in the existing store were easily discarded due to the lack of suitable storage sites. Yiyang Xiyingmen Mall provided one month for the merchants to wash the goods. I think this is the furniture. In special industries, it is far from enough. During the period of washing, furniture goods can not be listed in time, and no consumers will go to a mall that is going to close down to buy goods without any guarantee. Then as a professional in this industry, I Knowing that the mall has suddenly closed down, it will cause a large number of refunds of products ordered by consumers in the near future. I think these will be brought to the majority of merchants.

“Yiyang Xiyingmen, a well-known national chain furniture store, suddenly announced the suspension of business. This is a normal phenomenon, but its withdrawal has not given any after-care solutions to more than 60 merchants operating in it. I think this is the case. Something is incredible. In the absence of advance notice, the merchants will suddenly withdraw from the market, which will definitely bring great economic losses to those merchants. It is reasonable to say that the merchants should be made early, and then Such a large furniture chain store encountered such a thing, should make some early initiatives to reduce the negative impact on its own brand." This is the view of a well-known home brand CEO when talking about this incident.

Hunan Furniture Industry Association stated that it should actively protect the legitimate rights and interests of all parties

On December 10th, the reporter interviewed Liu Fagang, secretary general of the Hunan Provincial Furniture Association, on the “Yiyang Xiyingmen Merchants Collective Rights Protection” incident.

Secretary-General Liu said to the reporter: "Yiyang Xiyingmen suddenly shut down the business. I think that the operator has stopped the business on the lease of the house. His practice is a matter of internal or external difficulties. However, for the merchants of Xiyingmen, some have just renovated two or three months, and there are a lot of stocks before the year, then who will bear and make up for this loss? This morning, I heard the merchants of Yiyang Xiyingmen Also called to say that Yiyang Xiyingmen Mall is obviously pushing, delaying, and sitting in this aspect. The merchants in the mall are now very excited. Whether it is as a merchant or as a fleshy person, Well, we should properly solve this matter and give the merchant a perfect account,"

Regarding the solution to the damaged merchants, Secretary-General Liu said: "The merchants must adopt reasonable and legal means from the perspective of handling, restrain the mentality of anger, take the contract and say things, can not be blind and ruthless, now is the rule of law society, To take legal channels, you can also seek a reasonable solution from commercial channels and sign a legal contract at Xiyingmen. The best solution at present is that the merchants initiate a representative to negotiate with Xiyingmen. There is no need to spend it in Changsha Xiyingmen. It is not good for both sides."

Regarding the way Yiyang Xiyingmen solved this matter, Secretary-General Liu said: "I think Xiyingmen should lower its posture and deal with this problem at the beginning and end. The contract signed with the merchant has not expired, so Xiyingmen Mall is targeting this. There are many solutions to the problem. For example, merchants who are willing to go to Changsha Xiyingmen can help them introduce Changsha Xiyingmen. Merchants who are willing to go to the store can offer some preferential conditions to support them. These are all The way to solve it. Everyone knows that many merchants are all doing this furniture business, so from the perspective of Xiyingmen, we should lower our mentality and properly handle this matter. Once the contradictions intensify, things will be unfavorable to both the mall and the merchants. ."

According to Secretary-General Liu, the preliminary investigation of the Yiyang Furniture Association found that the loss of the entire mall merchants was not less than 50 million yuan. Yiyang Furniture Association said that it is really impossible to give the original property to their association, and their association finds the other property to operate the mall. But now Xiyingmen is adopting this attitude of avoiding this, which is not conducive to the early elimination of this contradiction.

Finally, Secretary-General Liu said: From the joint name book of the original merchants of Yiyang Xiyingmen, the appeal of Xiyingmen merchants is very low, and the reason is very reasonable. The first one is to minimize their losses. The second is the newly renovated storefront, which caused a reasonable compensation for the loss caused by the sudden suspension of business. The most powerful statement made by the merchants is still valid. It was that Yiyang Xiyingmen said that this place had to be bought and operated for 10 years and 20 years. As a result, it has not been operated for three years. Once these businesses have intensified their emotions, they will definitely have a negative impact on the corporate brand of Xiyingmen. It is not normal for Xiyingmen to suddenly close down in business operations. The establishment of a good faith society has been raised to the national level. It is hoped that the event will be handled with a positive attitude on the premise of safeguarding the legitimate rights and interests of all parties. The association and the media will continue to pay attention to the progress of the incident.

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